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LEGO Star Wars: The Skywalker Saga Game Promotion

To help promote the release of the new 'LEGO Star Wars: The Skywalker Saga' game, we created a unique Xbox controller stand out of LEGO bricks, allowing promotion of Xbox to LEGO and Star Wars fans all across the globe.

Brick Galleria worked with global companies including Lucasfilm, WarnerBros and LEGO, to create the 40 limited-edition Xbox controller stands. With each structure consisting of 3,375 LEGO pieces, and designed and constructed by Brick Galleria, the models were sent alongside a series of LEGO minifigures, a code for the game, and an Xbox Series S bundle to some very excited influencers.

Based on an Empire Strikes Back Hoth scene, the models consisted of a Wampa cave, with a hanging Luke figure, a fully extendable holder that holds x2 controllers, a snowy Hoth landscape, a shield generator, mini figures and even a AT-AT.

Two big LEGO fans/influencers, Preston and Jonathon from "Preston Builds" on Instagram, loved receiving the package and the LEGO model sits pride of place on their shelf. Check out their unboxing video:


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